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All types of collectibles are covered, making this a 'must have'. If it's one big, definitive collector's 'bible' you seek on Coca- Cola collecting, make it the 13th updated edition of the classic Petretti's Coca-Cola Collectibles Price Guide. For over three decades it has proven its richness in providing Coca- Cola collectors with definitive details: this latest edition packs in more color photos, the latest prices, and keys to avoiding fakes and reproductions.
These truly are the encyclopedia of Coca Cola collecting. Each guide just gets better and better. Alan Petretti has done a one up on his last Coca Cola Collectibles Price Guide. Easier to find items, more color pictures and just an overall informative guide.
However, whether you are just beginning to collect or have collected Coke for 35 years, this book is an indispensible addition to your library. The new edition provides a significant upgrade over previous editions. Finally, the layout of the book represents a significant improvement over prior editions. The commentary is extremely helpful for both novice and experienced collectors.
After six long years, Allan Petretti has come out with his 12th Ed. My congratulations to Mr. The only negative is that the publisher needs to take the time to develop a more logical and detailed index. of what has become the "Bible of coca-Cola" and sets the gold standard by which all other Coke books are judged.
Also, the pricing of the collectibles reflects the softness of the market which has occured in most types of Coke collectibles since Petretti's previous edition. Petretti for a fine piece of work. While the wait for the new edition seemed excruciating, the latest edition was well worth the wait. The tremendous amount of color photos sets this book apart from previous editions and is far more visually pleasing for the reader.
Additional color has been incorporated into the 12th Edition providing a more modernized, and visually pleasing, appearance to the book.Perhaps the most useful improvements are the edge tabs to make locating calendars, trays, signs, toys & games, bottles, paper, and miscellaneous items much quicker and less cumbersome. It is "The Bible" for those to take this hobby seriously. This is the fifth Petretti's Coca-Cola Collectibles Price Guide I have owned, and like a fine wine, it just gets better and better. In past editions, I have spent a couple days doing this myself, but there is no need to this time around.There have been numerous price guides published, but make no mistake about it, this IS the book Coca-Cola collectors and dealers go by. It is also a book you simply can not live without.If you are just starting out or are a long time collector, I recommend it totally. If you are a collector or just interested in learning more about the company and its heritage, this is a must have for your library. The typography from previous editions has been upgraded, making it easier to digest the mountain of information it offers.
The prices are not absolutes, but give an idea of scarcity and demand. Each volume of Allan Petrettis book expands the knowledge base of the hobby.This newest edition is a vast improvement over previous editions (no small feat),containing mostly color photos with very few black and white, many new items, improved organization and color coding on the page ends. If you want the very best and most accurate Coca Cola reference material-This is it.(No, I am not related to the author or publisher, just an avid collector that appreciates very high quality reference books) This newest 12th edition book is the cream of the crop. I have been collecting Soda Advertising for over 25 years.
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